high
24 items disapproved or limited in GMC
£3,940 at risk- Root cause
- Product page unreachable to crawler
- Fix owner
- Theme / product page
- First detected
- Jul 5, 23:19
- Status
- open
incident detected · 23:19 · 24 items affected
Your products break in Google Shopping. Silently.
FeedWarden watches your Shopify catalog and Google Merchant Center side by side, catches every mismatch, and tells you what broke, which products it hit, what it costs you, and who has to fix it.
Read-only access · works with any feed setup · five-minute connect · 14-day free trial
Open incidentslast scan 06:00 · 312 products checked
high
1 offer submitted by conflicting datasources
£680 at riskmedium
Sale price stale in GMC on 3 items
£1,215 at riskevidence packet ready · download markdown / json
known failure modes · observed weekly across merchant forums
This is how it usually goes.
Tuesday, 9:14 AM
Your Performance Max spend is up, sales are down. Twelve of your best sellers quietly dropped out of Google three days ago. Nothing told you.
Sale weekend
Shopify shows the discount. Google still shows the old price. Google flags the mismatch and suspends the products mid-promotion.
The ticket loop
Google says “product page unavailable.” The page opens fine on your phone. Support asks for evidence you do not have, then points you back to Shopify.
None of this shows up in your Shopify admin.
All of it shows up in your revenue.
Plenty of tools will build you a feed. Almost nothing watches what happens to it after. The gap between synced and selling is where your money disappears, and that gap is exactly what FeedWarden monitors.
capabilities · six reasons the gap stays closed
Watches everything. Touches nothing.
Connect in minutes with read-only access. Keep the feed setup you already have; FeedWarden monitors the official channel, feed tools, XML feeds, and Merchant API sources side by side.
watched sources · access: read-only
- Google & YouTube channel
- Feed tool (API source)
- Supplemental XML feed
Incidents with a timeline, not a health score.
Every problem opens as an incident: first detected, last known good, still spreading or contained, resolved only when Google actually recovers. You see what changed and when, not a number that drifted.
incident timeline · offer shopify_GB_…_5418
- Jul 3, 06:00 last known good
- Jul 5, 23:19 disapproved: page unreachable
- Jul 6, 06:00 still down · not spreading
- pending resolves when Google recovers
Catches feed sources fighting over your products.
When two sources submit the same product, Google silently picks a winner and your titles, prices, or images flip overnight. FeedWarden detects the takeover and names both sources in plain English.
source takeover · detected between scans
Google & YouTubeSupplemental feed
price flipped £699.95 → £649.95 · image dropped
Checks your product pages the way Google's crawler does.
Redirect chains, robots rules, canonical tags, structured-data price and stock parity, image availability. Built for the incident where the page loads fine for you and Google still says unavailable.
pdp crawl check · /products/alpine-jacket
- ✓HTTP 200 in 412 ms
- ✓robots.txt allows Googlebot
- ✕302 → /password · access wall
- –schema parity: unreachable
Ranks every incident by revenue at risk.
Each incident shows the 30-day revenue of the products it touches, in your currency. You fix the £3,940 problem before the £12 one.
open incidents · ordered by 30-day revenue
Ends the support runaround with an evidence packet.
One download: Shopify's value, Google's value, what the live page says, the crawl result, timestamps, and the recommended fix owner. Paste it into any support ticket and skip three rounds of “please provide more details.”
Download a real packetevidence-packet.md
## Affected items
| Field | Shopify says | GMC says |
|------------|--------------|----------|
| sale_price | 785.95 GBP | 939.99 |
Suspected source: stale sync
Fix owner: feed app
First detected: 2026-07-05 23:19 UTCsetup · from install to first finding in about an hour
The first scan is the audit.
step 01 · connect
Connect
Shopify install plus a read-only Google sign-in. No feed changes, no code, nothing to migrate.
step 02 · scan
Scan
FeedWarden compares every variant against every Merchant Center item, checks live product pages, and builds your baseline within the first hour.
step 03 · know
Know
Scheduled scans plus alerts from then on. When something breaks you get the incident, the cause, the cost, and the fix. In the app and in your inbox, or in Slack and Discord on the Command plan.
alerting · thresholds you control
Alerts fire on meaningful breakage.
No daily noise digest, no inbox with 97 warnings. Each alert names the problem, the scale, and why it matters, with thresholds set per store.
Conflicting feed sources detected
1 offer is submitted by more than one datasource. Conflicting sources overwrite each other and cause unexplained data flips.
Sale price stale beyond your sync window
3 items still show an old price in GMC past the 24h window. Price mismatch is a fast path to disapproval.
GMC product count dropped sharply
Product count fell 12.5% since the last scan. 3 active products are no longer served to Google surfaces.
questions merchants ask before installing
Fair questions.
Does it change my feed?
No. FeedWarden is read-only by design; that is the point. It observes your catalog and Merchant Center and never writes to either.
Does it replace my feed app?
No. It watches whatever you already use: the official channel, a feed tool, XML feeds, or Merchant API sources. Keep your setup.
What if I only use the official Google channel?
Then you have sync but no diagnosis. When something breaks, the channel tells you it synced. FeedWarden tells you what actually changed, where, and why.
How fast will I know when something breaks?
Scheduled scans run continuously, and product changes flag your catalog for the next pass. Typical detection is within one scan cycle.
What does it need access to?
Shopify: read products and orders. Google: read Merchant Center. Nothing else, and nothing with write permission.
next scan · yours
Your feed broke at some point this quarter.
Find out if it is broken right now.
The first scan is the audit. Install, connect, and see every mismatch between Shopify and Google in about an hour.